TRAINING
Training so good you won't need an agency anymore.
Practical frameworks, healthcare-specific, designed so your team can run their own marketing.
Video — Training Philosophy | 60s
The Guarantee
Your team presents an initiative to leadership within two weeks of training, or we redesign and deliver it at no additional cost.
Training that doesn't translate to action is theatre. We keep skin in the game.
MOST POPULAR
Three courses that deliver results.
Playbook Creation
Our most requested course. Your team builds a sales or product playbook during the session.
You leave with: Complete messaging architecture, objection handling guide, pitch structure, leave-behind templates.
Proof: Win rate improvements of 40-70%.
Stakeholder Mapping
Decision-making webs in healthcare are complex. Learn to map and navigate them.
You leave with: Stakeholder mapping framework, decision-process template, tailored proposal structure.
Compliant Creativity
The SAFE framework. Distinctive work that's regulatory-safe. Foundation for any healthcare marketing team.
You leave with: SAFE framework, claims development process, pre-submission checklist.
Most popular combination: Playbook + Stakeholder Mapping. Two days, £2,500.
All courses.
Getting your innovation in front of the right people.
Product Launch Excellence
3 E's framework applied to your product.
Event Strategy and ROI
Beyond the Badge Scan methodology.
Patient Marketing
The fourth revenue lever. Compliant approaches.
Launch and Reach
Articulating your value in ways that resonate.
Playbook Creation
Product and sales playbooks. Build the document during the session.
Brand Playbook
Company-level messaging. Why you exist, who you serve, how you're different.
Communicating Science
Clinical evidence translation. Making complex simple.
Say It Better
Building capability so you're not dependent on agencies.
Compliant Creativity
SAFE framework. Foundation course.
In-House Content
Content strategy and production.
Stakeholder Mapping
Decision-making webs. NHS procurement.
AI-Assisted Marketing
Using AI tools effectively in healthcare.
Do It Yourselves
INTENSIVE
Two-Day Marketing Foundations.
Playbook Creation, Stakeholder Mapping, and Compliant Creativity combined into an intensive two-day programme.
Day 1: Playbook Creation. Your team builds a working product or sales playbook.
Day 2: Stakeholder Mapping and Compliant Creativity. Navigate decision-making webs. Create work that gets approved.
Investment: £2,500 | Includes all materials and 30-day follow-up support.
Workshop Image
BESPOKE
Custom programmes.
Need something different? We design and deliver custom training programmes tailored to your specific situation, products, and team.
Recent examples: Global launch team alignment (3 days, 4 markets), Sales team messaging bootcamp (2 days), Marketing leadership strategy offsite (1 day).
Investment: Scoped to requirements. Typically £3,000-£10,000.
Ready to start?
30 minutes. No fee. We'll help you identify which training would make the biggest difference.
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